Brand identity support for small & medium businesses
Hi! We are The Blooming Fern - London based brand & graphic design agency
Does this sound familiar?
Your brand looks unprofessional, even if you’re great at what you do.
Your visual style is all over the place. Your website, socials & logo don’t match.
Your brand looks like everyone else’s and you don’t stand out.
Good news is, this is exactly what we can help you with!
How can we help?
What this means for you
Growth in Sales & Conversion Rates
Our brand identity services have helped businesses increase visibility and build strong, memorable brands.*
Improved Customer Engagement
Our design solutions create meaningful connections with your audience, driving increased website traffic and social media interaction.*
Increased Brand Recognition
Our strategic and design work led to customer trust, driving more sales and boosting conversion rates.*
*Results vary depending on individual brand goals and strategies. These outcomes are based on industry best practices and client feedback
Thoughts & notes
by Zofia Ciupa ✦ 16 Sep 2025
Do you really need full branding for your business?
Not every business needs a full brand identity from day one. Or do they? This article breaks down the difference between simple and comprehensive branding - and how to decide what actually makes sense for your goals and/or stage of growth.
Trusted by forward thinking brand
The Blooming Fern has taken our brand to the next level, creating a website design that looks amazing, and documents like slides, proposals, business cards and more. All of them create a modern, cohesive, beautiful brand, that the team all love. They're amazing at taking a brief and adding their personal touch to it. Working with them is extremely easy as they communicate really well, ask all the right questions, and work to their agreed timelines.
Working with The Blooming Fern on our brand book was an exceptional experience. As a West African food brand striving to bridge tradition with modern convenience, we needed someone who could understand and translate our unique vision - and The Blooming Fern delivered beyond expectations. From the outset, they demonstrated a deep understanding of how to balance our cultural heritage with contemporary design elements.
The Blooming Fern was great at providing us with exactly the look and feel we knew we wanted but didn't know how to achieve. They can take your direction and turn it into something elevated and beautiful. Recommend.
Meet the designer
The Blooming Fern is a brand and design studio based in London, working with clients worldwide. We specialise in brand strategy, visual identity, and graphic design - helping businesses clarify their brand, so everything from their visuals to their website and marketing materials feels intentional.
"What I love most about branding is getting to know a business from the inside out. Its challenges, its purpose, and the people it’s built for - and turning that understanding into a brand identity that’s easy to apply."
